The Church of Scientology aired their “Spiritual Technology” commercial in the NFL Super Bowl XLVIII (2014). The ad ran in select areas, such as in California and Florida.
The video was created and directed by Golden Era Productions, a division of the Church and was released on the Church’s YouTube channel on Jan 8th 2014—just a few weeks before the Super Bowl.
What the commercial means
Science and Religion connecting
Scientology originated out of the purely scientific study of Dianetics: The Modern Science of Mental Health. L. Ron Hubbard discovered that the cells of the body had memory and could remember pain and inflict certain commands on the body. His studies helped many people recover from physical and mental problems.
Dianetics produced nothing short of miracles. Serious cases of gangrene were resolved with a few hours of therapy. L. Ron Hubbard was able to cure people of arthritis simply through Dianetics therapy called “Auditing”. Today you can see the miracles continuing to happen with such things as eliminating panic attacks or resolving fear of heights.
It was found in the therapies of Dianetics that some aspects of the mind could not be solved without entering the field and realm of religion—the spirit. L. Ron Hubbard kept to his scientific method of thinking, which he learned as an engineer, and never took any pre-conceived idea about the spirit. He only formed conclusions based on sound evidence and found that some people only got better when they were addressed as a spirit and not only as a body and a mind. It was necessary to address the person and all of his parts.
Technology and Spirituality Combining
In L. Ron Hubbard’s own words “Religion would wander rather badly unless it had the technology of the human spirit. That would be the vital thing to have, for religion to become a practical, everyday thing.” (From his lecture of 3 June 1955 History of Research and Investigation)
L. Ron Hubbard was able to use technology to create a device that could actually detect changes in mental energy to help a person locate exactly what travails are keeping him down. This led to the introduction of the Hubbard E-Meter which was revolutionary and resulted in people getting rid of psychoses and neuroses previously unchangeable with any past therapy or even with Dianetics. This was a break through in technology that enabled a person to spiritually look at himself and improve his own life.
Everything you Imagined Possible
2013 saw the the opening of the new Scientology Flag Building. This is the cathedral of cathedrals. It is 377,000 square feet and has within it spiritual services that help a person recover his 57 native perceptions—which include perceiving compass direction and the emotions of others. It also houses a museums of the religion and a library that has scripture available in more than 50 languages.
The first step that I would recommend to anyone is to visit any Church of Scientology near them (Locations can be found here) or buy the book Dianetics: The Modern Science of Mental Health to see the first steps Mr. Hubbard took in the field of the mind that led to the development of Scientology.